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You’ll find deals across the following product categories, Cameras, Lenses, and Accessories.

New Arrivals

70+ Photography Statistics 2023: Explore The Most Interesting Stats

Imagine a world without photographs – no way to freeze a moment in time, capture memories, or share experiences visually. It’s difficult to fathom because photography has become so ingrained in our daily lives. But have you ever wondered just how…

Camera Rumors: What to Expect in 2023

CES 2024, though a general consumer electronics show, does often have some goodies for photography and videography enthusiasts. This year, the event saw some long-running rumors become reality. I am, of course, referring to the Panasonic Lumix S5 II…

Camera Brands Market Share

The camera market share is very narrow, with the top three leading manufacturers (Canon, Sony, and Nikon) accounting for 84.3% of unit shipments. Global camera shipments totaled 7.2 million units in 2022, which is 15.2% less compared to 2021. …

The Best Lens for Sony FX6 in 2023

The camera lens world is extensive and can quickly get confusing. Although there are a lot of lens ecosystems that you can look at for your Sony FX6, I am going to limit myself to only the OEM Sony E-mount lenses today. Some of my favorite focal…

How to Set Up Your New Camera – Everything You Need to Know

Why Proper Camera Setup is Essential Every photographer has their own way of making the best of their camera and every camera has a ton of customizable options with which it can be fine-tuned for your specific shooting requirements. Setting…

Rule of Thirds in Photography – Mastering the Technique

Even if you’re new to photography, you’ve likely heard about the three fundamental aspects to consider when capturing great images: lighting, composition, and post-processing. Composition, being the second most pivotal aspect, will be our focus…
Gear Guides

Best Lens for Nikon D810 in 2023

The D810 is a full-frame DSLR powered by a 36.3-MP CMOS sensor with no optical low pass filter and an EXPEED 4 image processor. This is a formidable camera with high resolution and fantastic autofocusing. The absence of the optical low pass filter…
Expand Your Knowledge

Searches for “Sony Mirrorless” Hit 50% higher than “Nikon Mirrorless”

Analysis of Google search data reveals that online searches for “Sony Mirrorless” in the US are 50 per cent higher than “Nikon Mirrorless”. A new finding by Cameraprism.com shows that mirrorless gear customers are more inclined toward Sony than…